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Stand Up Pouch Sizes and Capacity Chart (coffee, snacks, spices, pet food)
Knowing the right pouch sizes to choose for your product doesn’t come down to luck – a pouch that’s too small appears cheap on the shelf while an overly generous pouch is expensive to fill and can have shifting contents. Stand Up Pouch Sizes
Working with an experienced custom stand up pouch company means you’ll have the benefit of sizing data that takes the guesswork out of pouch production before a single pouch has been printed.
Why Stand Up Pouch Sizes Matters When Choosing a Custom Stand Up Pouch Company
The density of products varies greatly – a kilogram of coffee will take up much less space than a kilogram of kibble. A knowledgeable custom stand up pouch company will consider a product’s fill weight and density when suggesting an appropriate size (and not a one-size-fits-all approach). Other considerations include:
- Product density and fill weight
- Headspace requirements
- Shelf presence and the visibility of branding and graphics
- Ability to work with existing filling equipment
Coffee Pouch Sizes and Capacity
Coffee pouches typically require a valve for degassing as well as moderate headspace for ground coffee. That’s where a custom digital printed pouch comes in handy.
| Digital Standup Pouches’ Size | Approx. Capacity | Typical Use |
| 4 x 6.5 in | 100-125g | Sample/trial size |
| 5 x 8 in | 250g | Standard retail bag |
| 7 x 10 in | 500g-1kg | Bulk or subscription orders |
| 8 x 12 in | 1-2kg | Café/wholesale supply |
Snack Pouch Sizes and Capacity
Snack pouches are typically concerned with maximizing shelf presence and offering the right portion sizes.
| Digital Standup Pouches’ Size | Approx. Capacity | Typical Use |
| 3.5 x 5.5 in | 30-50g | Single-serve snacks |
| 5 x 7.5 in | 100-150g | Standard retail pack |
| 6.5 x 9.5 in | 250-300g | Family/sharing size |
| 8 x 11 in | 500g+ | Bulk snack packs |
Spice Pouch Sizes and Capacity
Spices require smaller pouches with excellent barriers to keep aromas in.
| Digital Standup Pouches’ Size | Approx. Capacity | Typical Use |
| 3 x 4.5 in | 20-50g | Single spice blends |
| 4 x 6 in | 75-100g | Standard retail spice |
| 5 x 7 in | 150-250g | Bulk or gourmet spice |
Pet Food Pouch Sizes and Capacity
Pet food pouches are usually heavier and require stronger seams.
| Digital Standup Pouches’ Size | Approx. Capacity | Typical Use |
| 6 x 9 in | 250-400g | Treats or sample size |
| 8 x 12 in | 500g-1kg | Standard dry food |
| 10 x 15 in | 2-5kg | Bulk or multi-serving bags |
Why Work With a Printed Stand Up Pouch Company for Custom Sizing
A generic pouch supplier may only offer a handful of sizes to choose from. A specialized printed stand up pouch company can tailor a pouch size to your fill weight rather than pushing you towards the nearest pouch size in their range. Another benefit to working with a proper printed stand up pouch company is that:
- You can have your pouches sized differently without incurring additional tooling costs
- The artwork can be tested in the Stand Up Pouch Sizes size of the pouch
- The materials can be recommended based on the product category rather than using a generic pouch
- A printed stand up pouch company that understands barriers per category
Digital Standup Pouches and Custom Digital Printed Pouch Options
Testing out new sizes or launching seasonal SKUs can be done efficiently with digital standup pouches that don’t require expensive plate setups. A custom digital printed pouch allows you to print smaller quantities to test out a new size prior to full production. Benefits of digital standup pouches include:
- Lower MOQs for new sizes
- Ability to test multiple SKUs at a faster pace
- Ability to update artwork for a pouch between reorders
- Complete customization without spending a fortune on plates
A custom digital printed pouch can be used to print multiple sizes (sample, standard, bulk) using the same design without having to rework the print from scratch.
Get Your Pouch Sizing Right the First Time
Making the right choice when choosing your pouch size prevents waste due to overfilling, a poor presentation on the shelf, and additional costs for reprinting materials. Consult the Colorflex team for a free consultation on pouch sizing, material, and print method suited to your needs.